Because the [itvt] editorial team has been busy working on The TV of Tomorrow Show 2015 (June 23rd-24th in San Francisco--purchase your Early-Bird tickets here!), we are covering stories in this issue in headlines/round-up format:
- Simulmedia Announces "Impression-to-Impact" Guarantee, in Bid to Prove that its Audience-Targeted TV Ads Produce Better Business Outcomes than Traditional TV Buys
North America